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Mapa believes that a superb customer experience is fundamental to getting customers to use contactless card and digital wallets. Our newest product will help you answer these important questions:
The Mapa Digital Wallet & Payments Dashboard will look to answer the many questions that will emerge as the digital payments market continues to evolve. It includes a wide range of providers from across the globe, assessed across over 140 metrics that include every element of the user experience:
We recognise that activity is ultimately about growing spending across your card portfolio – the Dashboard focuses on digital payments at Point of Sales and online usage, the areas that drive volume and value.
Wallets from banks, credit card providers and card schemes are compared with new and innovative payment offerings from across the UK, US and Europe to see how the payments propositions from non-traditional competitors are driving customer expectations.