Banks around the world concentrate on enhancing their promotion of mobile services
Banks focusing more on promoting and better explaining their mobile services
05 September 2008 |
Research from this quarter’s International Mobile Banking Dashboard update reveals that banks are focusing more on promoting and better explaining their mobile services.
Promotional content is more visible on various parts of public sites and on various occasions strategically placed on...keep reading
Blogging the Skandiabanken way
A blog will keep customers informed during the bank’s secure site makeover
07 October 2008 |
Mapa’s September Swedish Internet Banking update highlights how banks in the region are both improving, and innovating on their websites.
Swedbank have introduced a quote and buy car- and home insurance service within the secure site. A nice feature is that customers have the option to save...keep reading
Swedish High-Street bank introduces web TV series
Comedy-drama introduced to strengthen customer relations
03 September 2009 |
Last week Swedbank’s web TV series named ‘Somewhere in life’ had its premier on Swedbank.se. During the autumn Swedbank customers will be entertained and inspired regarding private financial matters in this web TV series consisting of 12 2-3 minute episodes. Swedbank have been co-operating with...keep reading
Open new accounts via mobile banking with ICA
Swedish internet and mBanking: continuing development into the New Year
23 December 2011 |
Mapa recently produced its final quarterly report for 2011 monitoring the Swedish Internet Banking and mBanking Dashboard. Here are some of the major changes that have occurred over the past three months:
Increasing their presence in social media undoubtedly remains a top priority for many of...keep reading
Swedish banks focus on improving existing services
Nordnet being the exception following the release of iPhone application with sharedealing features
30 March 2010 |
The March update of Mapa’s Swedish Internet Banking Dashboard recorded a number of interesting changes. A lot of improvements to already existing services were made but some interesting new features and services were also highlighted.
Following on from the last update from Mapa in December,...keep reading
Explosion of changes in Mobile and SMS Banking
Service removals and extensions all evident as providers scramble for market advantage
24 February 2010 |
The February update of Mapa’s Mobile Banking and SMS Competitor Intelligence dashboards recorded several notable changes in the countries monitored.
Europe is catching up with the US banks following the introductions of iPhone applications from many major banks. In the American market, BB&T’s...keep reading
Mobile and SMS Banking changes continue apace
Many Banks add new features
02 September 2010 |
The August update of Mapa’s Mobile Banking and SMS Competitor Intelligence Dashboards recorded a flood of notable changes in the countries monitored.
In the UK, the most active player Barclays have made several enhancements to their existing mobile web service. A new touch screen friendly...keep reading
Swedbank introduces iPhone application
The bank becomes the first Swedish bank to offer such a service
05 January 2010 |
The December update of Mapa’s Swedish Internet Banking Dashboard unveiled a number of significant changes. Swedbank became the first Swedish bank to launch an iPhone application for Mobile Banking. The application can be downloaded from the App Store. There are today no differences between this...keep reading
Swedbank web TV series hit 500.000 views
Swedish High-Street bank Swedbank reports good return on investment in web TV series initiative
11 January 2010 |
In September Mapa highlighted Swedbank’s launch of the web TV series initiative ‘Somewhere in life’ (See article here). This web TV series consisting of twelve 2 minute episodes in the format of a comedy-drama dealt with different private financial matters in specific life situations. The...keep reading
Surge in site interactivity among Swedish banks
Nordea refresh customer acquisition pages and Swedbank introduce web TV series
13 October 2009 |
The September Mapa competitor intelligence update of the Swedish Internet Banking Dashboard showed little activity within secure sites, but some interesting changes relating to public site pages.
In January this year Nordea launched a new secure site and customers have been migrated in...keep reading