PMI provider continues to add to its impressive social media output
24 January 2011 |
Mapa researchers recorded around 10 changes amongst the 12 healthcare providers monitored in the January Private Medical Insurance (PMI) Dashboard.
AXA PPP Healthcare which already has a Facebook and Twitter page has added to its social media output with the addition of a YouTube channel...keep reading
Danske Bank introduce photo-bill pay feature and engaging social media initiative
02 March 2011 |
Mapa have a strong presence in Sweden where we are keeping a close eye on digital banking developments among retail banks. Just recently we have carried out research as part of our regularly updated competitor intelligence service covering Swedish mobile banking and SMS services. Findings from...keep reading
Attracting customers online with Social Media and Competitions
27 May 2011 |
Besides the regular UK dashboards Mapa produce every quarter, we are also preparing dashboards on an international basis.
Last week I was putting together an international internet banking dashboard, looking at 6 providers from 3 continents and 6 countries. These have been selected on a Best...keep reading
Barclaycard and American Express full of social media buzz this quarter
26 July 2011 |
The latest online competitor intelligence update of the Mapa Credit Card dashboard recorded over 20 changes.
Barclaycard has introduced their contactless payment service 'Quick Tap' which is UK's first contactless mobile phone payments service allowing consumers to make purchases on the high...keep reading
Plus some new insights from new providers
21 November 2011 |
The recent quarterly update of one of our international dashboards was very eventful, as we added two new financial service providers to the research. ABN Amro replaced ANZ bank (AU) and BNP Paribas (FR) substituted Société Générale (FR). These new providers have proven to be a valuable asset...keep reading
Mapa see a growth in web 2.0, video and social technologies
22 September 2008 |
Mapa has recently completed the 2008 edition of our Innovation in International Financial Services report. For the second year running Mapa has conducted a series of visits on over 35 international banking websites, both secure and public, focusing on capturing online innovation.
The report...keep reading
New recommendations site exclusive for First Direct customers launched
14 November 2008 |
First Direct has just launched a new social recommendations network for their customers. Customers can post recommendations on eating out, holidays, shopping, etc. and also things like local tradesmen and businesses. Customers can follow recommendations via RSS with recommendation locations...keep reading
Alliance & Leicester are the first bank to research site visitors’ internet activities in a bid to effectively use social media
25 March 2009 |
Banks increasingly use social media sites such as Facebook, Twitter and YouTube as a way of approaching existing or new customers. In search for what might be the most effective approach or best social media site to use, Alliance & Leicester are the first bank to directly question their site...keep reading
Despite continued explosive market growth in Social Media participation, early adopters amongst banks are paring back their investments
02 April 2009 |
Last month at a gathering of leading European Bank Social Media proponents, that I attended, a new mood of somberness prevailed. Whilst enthusiasm and belief in the new media form was undiminished the new reality of banking cut backs and consolidation was clearly in evidence.
Leading...keep reading
Comedy-drama introduced to strengthen customer relations
03 September 2009 |
Last week Swedbank’s web TV series named ‘Somewhere in life’ had its premier on Swedbank.se. During the autumn Swedbank customers will be entertained and inspired regarding private financial matters in this web TV series consisting of 12 2-3 minute episodes. Swedbank have been co-operating with...keep reading
High-Street banks promote student accounts using microsites and Facebook
09 September 2009 |
With students being internet and social media savvy, it comes as no surprise that banks promote their student account offering using different channels. Mapa research discovered student microsites for Abbey, Barclays, HSBC and Lloyds TSB. Abbey uses their microsite to promote an account...keep reading
Mapa review the changes monitored during the year; some key trends emerge
03 January 2012 |
Throughout the year Mapa researchers have been busy updating online competitor intelligence dashboards, and posting stories about the changes encountered. These dashboards cover a broad spectrum of the Financial Services market including banking, credit cards, general insurance, loans, mobile,...keep reading
Healthcare provider continues to impress with social media offering
27 September 2010 |
Mapa researchers recorded around 30 changes whilst completing September’s PMI Dashboard, with two interesting additions coming from AXA PPP Healthcare. Following the recent launch of its Twitter and Facebook pages, AXA PPP Healthcare has continued its foray into the world of social media with...keep reading
Mobile, social media and involving customers as part of developments
19 December 2010 |
2010 is now coming to an end and this concludes another active year for us monitoring the Swedish financial services market. As observers - from the perspective of being active internet- and mobile banking customers – a couple of things have become evident over the course of this year.
1....keep reading
Bank adds to growing social media output
20 December 2010 |
The December update of Mapa’s UK Internet Banking Dashboard uncovered around 50 changes amongst the 17 banks monitored on a quarterly basis.
Lloyds TSB who already has a Twitter page has added to its social media output with the addition of a YouTube channel and a Facebook page for its...keep reading
The bank becomes the first Swedish bank to offer such a service
05 January 2010 |
The December update of Mapa’s Swedish Internet Banking Dashboard unveiled a number of significant changes. Swedbank became the first Swedish bank to launch an iPhone application for Mobile Banking. The application can be downloaded from the App Store. There are today no differences between this...keep reading
Swedish High-Street bank Swedbank reports good return on investment in web TV series initiative
11 January 2010 |
In September Mapa highlighted Swedbank’s launch of the web TV series initiative ‘Somewhere in life’ (See article here). This web TV series consisting of twelve 2 minute episodes in the format of a comedy-drama dealt with different private financial matters in specific life situations. The...keep reading
Nordea refresh customer acquisition pages and Swedbank introduce web TV series
13 October 2009 |
The September Mapa competitor intelligence update of the Swedish Internet Banking Dashboard showed little activity within secure sites, but some interesting changes relating to public site pages.
In January this year Nordea launched a new secure site and customers have been migrated in...keep reading
A slew of Social Media innovations shows First Direct’s determination to stay at the forefront of banking innovation
26 October 2009 |
As if to reconfirm the mould breaking tradition it established at its birth twenty years, First Direct appears to be leading the way in Innovation as it ramps up its presence in social media.
In the already hectic world of social media, First Direct has had a busy twelve months. It has...keep reading
2011 the year of the upgrade
20 February 2012 |
Following a recent market update our researchers have found that although the Swedish digital share dealing and fund trading market offers little development in terms of radical innovation, there is an increased focus on improvements and upgrades of existing services.
The general practice...keep reading
Retail Banks Taking Measured Approach To Social Media
11 April 2012 |
Mapa has recently produced the Internet Banking Dashboard: an in depth look at all the major UK banks’ Internet Banking services.
A key theme in this quarter has been social media activity. NatWest, RBS and Santander have all launched on Twitter while Barclays are now present on Facebook....keep reading
