A look of what's been happening in the last 3 months
21 November 2011 | Insurance | Ruth Janssen
After extensive monitoring of the UK’s private Medical Insurance offerings, some interesting changes in UK’s Private Medical Insurance market were discovered.
First and foremost, Bupa made the exciting step to provide quote and buy applications online. They refreshed their website with an...keep reading
Healthcare provider continues to impress with social media offering
27 September 2010 | Insurance | Mark Pavan
Mapa researchers recorded around 30 changes whilst completing September’s PMI Dashboard, with two interesting additions coming from AXA PPP Healthcare. Following the recent launch of its Twitter and Facebook pages, AXA PPP Healthcare has continued its foray into the world of social media with...keep reading
Hospital finder tool added to the PruHealth website
29 March 2010 | Insurance | admin
The 28 changes recorded by Mapa researchers, as part of the March update of the PMI Dashboard, included the development of a new tool on the PruHealth website.
The interactive hospital finder tool enables customers to see a list of their nearest hospitals based on their postcode. The results...keep reading
New cancer centre and microsite providing additional support to cancer patients
27 November 2009 | Insurance | Mark Pavan
At the end of June this year AXA PPP Healthcare re-launched their public website, this month Mapa researchers have noted further improvements to their online offering.
In October AXA PPP announced that they had introduced a Dedicated Nurse helpline for individuals who have been diagnosed with...keep reading
An enhanced customer journey on the AXA PPP Healthcare site
12 August 2009 | Insurance | Mark Pavan
Towards the end of June 2009 AXA PPP Healthcare relaunched their public site and company logo. Not only a new look and feel were introduced but content enhanced. This article will follow the new individual private medical insurance (PMI) customer journey.
The public site is now segmented as UK...keep reading
