Recent Market Audits
Accessible Banking
31 May 2013 | Current accounts | Joshua Grant
April saw the launch of the new Lloyds TSB website with a number of key improvements including:
- Links to online banking appear on each page
- A move to a top-level navigation menu
- Improved brochureware layouts and content
- Simplified product comparison tools
- A dedicated help...keep reading
New trading applications introduced to the market
23 May 2013 | Share dealing | Alexander Hertzell
Mapa has recently completed its first 2013 review of the Swedish banks' digital share dealing and fund trading services. The fourth quarter of last year showed a focus on customer exprerience. Although still present in this quarter, there is a greater emphasis on new services and the launch...keep reading
Mobile payments take on Europe
07 May 2013 | Internet banking Mobile banking Tablets | Ruth Janssen
The time has come again… Mapa Research issued their second quarterly International Digital Banking Dashboard of 2013. This product monitors digital developments of various international providers across different channels (internet, mobile and tablet).
As a result, we would like to share...keep reading
Are online communities run by banks successful?
02 May 2013 | Credit cards | Meaghan Johnson
The most recent Mapa Credit Card Dashboard update recorded a number of changes this update, but one of the most interesting was First Direct's removal of the Little Black Book in late February of this year. Five years ago the bank was the first in the UK to launch a community site that was...keep reading
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