We go beyond the login to showcase the breadth of digital banking experiences offered to customers.
Our dashboards, reports and consultancy projects all feature the insights we gather from our portfolio of live bank accounts, along with insights from our expert analysts.
When you look at your competitors, how much can you see? Not as much as we can. We provide our clients with a unique window into their competitors’ online activities using our worldwide portfolio of live digital bank accounts. We explore, analyse and document the workings of real accounts, bringing the user experience to life from both public and secure online and mobile banking services. We provide real benchmarks through our comparative Dashboards, evidence-based analysis of key topics in our Insight Series reports, and immersive learning in our Experience Workshops. Access all areas with Mapa Research.
What does the consumer journey look like in your competitors’ online offering? Is the user experience pleasant and straightforward, or do they face hurdles to completing application forms, accessing account information and performing everyday financial tasks? Whether you want a deeper understanding of the cross-device consumer experience for one competitor or an overview of how consumers interact with digital banking services across providers and markets, we can help.
Whether you are seeking inspiration from best-in-class innovations or a window into specific areas of competitor activity, our unique, observation-based perspectives will inform and enhance your decision-making. We can shine a light on areas that are otherwise off-limits, providing you with the full picture on which to base your strategy. Mapa has been advising clients for over two decades. Combining this experience with our unique access to competitor activity allows us to deliver powerful, actionable insight. Think of it like this: would you rather have a painting described to you or look at it for yourself? See the full picture with Mapa Research.
We’ve noted plenty of fragmentation in digital banking, payments and FinTech, but there are also moves being made towards convergence. Now in public beta testing, Bud...Read More
US consumers can expect to see a new person-to-person (P2P) payments solution on their mobile banking apps early next year. Zelle is the new name for...Read More
Segmentation is common practice among banks both in the UK and abroad. But is it just about marketing new products? Or do different types of...Read More
As part of Mapa’s analysis of the digital banking landscape, we often come across videos that have been launched for promotional or educational purposes, and...Read More
Interest rates on UK savings accounts have been waning for a long time. This has spurred conversations on whether savings accounts are actually dead....Read More
The chief executive of the British Bankers’ Association has claimed that Britain’s biggest banks are making plans to pull out of the UK early next...Read More
Here we take a look at what the newest 'banks' in the UK have been up to, and what we can expect to see next...Read More
The Federal Reserve has created a dedicated task force, made up of nearly 500 members, in a big push to make US payments systems more...Read More
Despite new payment technologies, the rise of digital banking and the closure of bank branches, cheques are still popular. While we are getting excited about ...Read More
It’s not just the advent of blockchain technology that has the planet wondering what will happen to money (and to the entire concept...Read More